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Dinosaur in the room: New-gen ad leaders say ad clubs caught in a time warp, demand credibility, agility and relevance
Younger CXOs believe that the ad industry associations and bodies need to shift their focus on what matters to young professionals and work on addressing various challenges that modern agency businesses are facing.
With IPL in sight, govt to crack down on online betting ads disguised as content, says consumer affairs secretary Rohit Kumar Singh
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Diageo India CEO Hina Nagarajan: Consumers are not necessarily drinking more, but they are drinking better
There's been a structural shift in consumer choices and behavior over the last few years. Consumers are drinking better, they are living in the physical and the digital world now and really experimenting, said Hina Nagarajan, MD and CEO of Diageo India. In an exclusive interview with Storyboard18's editor Delshad Irani, Nagarajan shared her views on the alcobev major’s premiumisation and M&A strategies, key consumer trends, advertising, women in leadership, ESG agenda and more.